The Bachelor of Design program in Visual Communication offered by the Gujarat University School of Design is an excellent opportunity for students who are passionate about design, specifically in areas such as Information Graphics, Brand Identity Design, Documentary Films, Print & Packaging, Photography, Animation, and Typography. The program provides a comprehensive understanding of design concepts, principles, and theories, as well as practical skills required to become a successful designer in these areas.
One of the primary objectives of the program is to equip students with a broad range of technical and creative skills. Through a variety of studio-based classes, students will gain knowledge of design tools, such as Adobe Photoshop, Illustrator, and InDesign, as well as learn about design principles, visual aesthetics, and design history. The curriculum also includes courses on critical thinking, research, and problem-solving that help students to develop their analytical and creative abilities.
Information Graphics is a rapidly growing field that involves creating visuals that communicate complex information in a clear and concise manner. Students will learn how to create compelling info graphics, charts, and diagrams that convey information effectively.
Brand Identity Design is another essential aspect of visual communication that involves creating a visual identity for a brand. This includes designing logos, typography, packaging, and other promotional materials. Students will learn how to create a strong brand identity that reflects the core values of a company.
Documentary Films are a powerful medium for storytelling. The program includes courses that cover the entire process of creating a documentary film, from pre-production to post-production. Students will learn about research, scripting, cinematography, and editing, among other essential skills.
Print & Packaging is another area of focus that involves designing packaging for products, including labels, boxes, and other packaging materials. Students will learn how to create eye-catching designs that stand out on the shelf and attract consumers.
Photography is an essential aspect of visual communication, and the program includes courses that cover the fundamentals of photography, including lighting, composition, and editing. Students will learn how to create compelling images that tell a story and convey a message.
Animation is a rapidly growing field that involves creating 2D and 3D animations for various applications, including advertising, films, and video games. The program covers the entire animation process, from storyboarding to post-production, and students will learn about character design, animation principles, and special effects.
Typography is another important aspect of visual communication, and the program includes courses that cover the fundamentals of typography, including font selection, layout, and type hierarchy. Students will learn how to create beautiful and legible typography that enhances the visual appeal of any design.